• DD-Square-Logo_resized
  • ATTEND LAS VEGAS
    • Attendee
      • Registration & Pricing
      • Hotel & Travel
      • FAQ
    • Exhibitor
      • Exhibit/Sponsor
      • Advertising Opportunities
      • Exhibitor Console
    • Education
      • Overview
      • Show Schedule
  • ABOUT
    • Conference Overview
    • Testimonials
    • Become a Speaker
    • Press Inquiries
    • Partnership Programs
    • Health & Safety
    • Contact Us
    • Get Updates
  • RESOURCES
    • Webinars
    • Downloads
  • NEWS
    • Auto Retail News
    • Digital Editions
    • Press Releases
    • Submit Editorial
    • Subscribe
  • .
  • ATTEND LAS VEGAS
    • Attendee
      • Registration & Pricing
      • Agenda Summary
      • Show Schedule
      • Hosted Dealer Program
      • Hotel & Travel
      • FAQ
    • Exhibitor
      • Exhibit/Sponsor
      • Advertising Opportunities
      • Exhibitor Console
      • Exhibitor Services Manual
    • Education
      • Conference Overview
      • Conference Speakers
      • Session Schedule
  • RESOURCES
    • Webinars
    • Downloads
  • ABOUT
    • Conference Overview
    • Testimonials
    • Become a Speaker
    • Press Inquiries
    • Partnership Programs
    • Health & Safety
    • Get Updates
  • NEWS
    • AUTO RETAIL NEWS
    • PRESS RELEASES
    • DIGITAL EDITIIONS
    • SUBMIT EDITORIAL
    • SUBSCRIBE

Las Vegas: Oct 17-19, 2023

REGISTER NOW EXHIBIT / INQUIRE
Q

NEWS:

Everyone
September 4, 2012

Mercedes-Benz Posts August Sales Of 20,557

Posts:
Everyone
September 4, 2012

Mercedes-Benz Posts August Sales Of 20,557

MONTVALE, N.J. — Mercedes-Benz USA (MBUSA) today reported August sales of 20,557 for its Mercedes-Benz models, delivering a record year-to-date total of 168,462 new vehicles to customers, up 13.5%.

  • Total MBUSA Posts Record Month at 23,439 up 13.1%
  • smart up 85.9%, Sprinter up 15.3% for the Month

Combined sales of Mercedes-Benz passenger vehicles, smart and Sprinter for the month totaled a record of 23,439, up 13.1% bringing the MBUSA year-to-date total to a record 188,351, up 17.9%.

“With an all-time record setting year so far and now with exciting product in the pipeline, including the all-new GL-Class currently on its way to dealers across the country, we plan to build on this momentum through the end of the year,” stated Steve Cannon, president and CEO, MBUSA.

Mercedes-Benz sales for the month of August were led by the C-, E- and GLK-Class model lines.  The sporty C-Class – the gateway to the Mercedes-Benz brand on the car side for younger and first-time Mercedes-Benz buyers – took the lead with sales of 6,519, up 37.9%.  The 9th generation E-Class followed with sales of 4,515 and MBUSA’s restyled compact SUV, the GLK-Class, rounded out the top three with sales of t 2,775, up 43.6%.   Additionally, the sporty SLK roadster sold 373 vehicles for the month, up 174.3%.

At the high end, the all-new iconic sixth generation 2013 SL roadster – which debuted in showrooms this past spring – posted sales of 604 yielding an increase of 705.3% and the SLS AMG supercar retailed at 51 for the month, up 59.4% over the same period last year.

On a year-to-date basis, top performers were the C-Class with 49,868, the E-Class with 39,970 and the M-Class with 24,659.

Monthly sales of the high-performance AMG models were 637, up 55.7% versus August 2011 (409) and up 52.1% year to date.

Sales of the company’s BlueTEC diesel models were up 38.9% for the year at 10,717 compared to the 7,717 diesels sold over the same period last year.

The company’s smart brand continued ten consecutive months of sales increases with August sales of 753, an 85.9% jump for the month (compared to the 405 vehicles sold in August 2011) bringing the year-to-date volume to 6,281 up 758.1% when compared to the 732 vehicles sold by MBUSA last year.  When compared to the combined Penske and MBUSA sales year-to-date last year (3,288), sales are up 91%.

On the van side, Sprinter sold 2,129 vehicles in August – up 15.3% over last year and up 27.5% on a year-to-date basis.

Separately, through the Mercedes-Benz Certified Pre-Owned (MBCPO) program, MBUSA sold 6,921 vehicles in August; an increase of 17.3% when compared to August 2011 (sales of 5,901 vehicles).  On a year-to-date basis, MBCPO sold 52,859 vehicles, an increase of 2.3% over the comparable period (with sales of 51,651 vehicles).

About Mercedes-Benz USA

Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States.  MBUSA offers drivers the most diverse line-up in the luxury segment with 14 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.

MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans and smart in the US.  More information on MBUSA and its products can be found at www.mbusa.com, www.mbsprinterusa.com and www.smartusa.com

Mercedes-Benz Passenger Vehicles Aug 12 Aug-11 Monthly % YTD 2012 YTD 2011 Yearly %
C-CLASS 6,519 4,728 37.9% 49,868 39,263 27.0%
E-CLASS 4,515 5,628 -19.8% 39,970 42,707 -6.4%
S-CLASS 927 981 -5.5% 7,289 7,430 -1.9%
CL-CLASS 64 110 -41.8% 490 642 -23.7%
SL-CLASS 604 75 705.3% 2,628 1,118 135.1%
SLS AMG 51 32 59.4% 669 429 55.9%
SLK-CLASS 373 136 174.3% 2,872 2,343 22.6%
CLS-CLASS 807 765 5.5% 5,400 2,797 93.1%
R-CLASS 14 30 -53.3% 1,416 1,904 -25.6%
M-CLASS 2,243 2,191 2.4% 24,659 19,158 28.7%
G-CLASS  143 131 9.2% 668 878 -23.9%
GL-CLASS 1,522 1,730 -12.0% 15,598 14,655 6.4%
GLK-CLASS 2,775 1,933 43.6% 16,935 15,073 12.4%
TOTAL 20,557 18,477 11.3% 168,462 148,409 13.5%
*SPRINTER 2,129 1,846 15.3% 13,608 10,673 27.5%
**smart 753 405 85.9% 6,281 732 758.1%
MBUSA
Combined Total
Aug 2012 Aug-11 Monthly % YTD 2012 YTD 2011 Yearly %
GRAND TOTAL 23,439 20,728 13.1% 188,351 159,814 17.9%
*Mercedes-Benz and Freightliner Sprinter Vans are sold and marketed in the U.S. by Mercedes-Benz USA and Daimler Vans USA, respectively.                                                                                                   
**Numbers reflects Penske and MBUSA sales YTD; MBUSA took over smart in the US  7/1/2011

SOURCE Mercedes-Benz USA

Everyone

SHARE

Share on Email
Share on Linkedin
Share on Facebook
Share on Pinterest
Share on Twitter
← Previous Article Next Article →
Posts Dealer Ops & LeadershipTrending Industry News

Standing Too Close to the Elephant

Posts Sales & Variable OpsTrending Industry News

Enhancing and Transforming the Automotive Sales/Service/Parts Lifecycle with ChatGPT

Posts Dealer Ops & LeadershipTrending Industry News

Standing Too Close to the Elephant

Posts Dealer Ops & LeadershipTrending Industry News

Four Steps for Successful Digital Retail Adoption

Posts Dealer Ops & LeadershipTrending Industry News

The Who, What, Where and How of AI-Built Solutions

Posts Sales & Variable OpsTrending Industry News

The Sales Objections You Need to Master in 2023

Posts Dealer Ops & LeadershipTrending Industry News

The Tale of Two Advisors

Posts Dealer Ops & LeadershipTrending Industry News

147,348 Reasons Why Customer Experience & Dealership Loyalty Matter – The Power of a Point

NEWSLETTER

SUBSCRIBE

DEALER MAGAZINE

Dealer Magazine March/April 2023 Issue Featuring an Interview with NADA 2023 Chairman
MAGAZINE
Digital Dealer Logo White
FOLLOW US ON
  • Follow
  • Follow
  • Follow
  • Follow
  • Follow
© 2023 Emerald X, LLC. All Rights Reserved.
ABOUT    CAREERS    AUTHORIZED SERVICE PROVIDERS    TERMS OF USE    PRIVACY POLICY