HERNDON, Va. — Audi identified its top performing U.S. dealerships throughout 2011, a year that saw the brand and its retail partners post record sales results.
- Magna Society program honors the best of the best among all U.S. Audi dealers
- To earn the award, dealers must meet customer service and business objectives
- The recognition fits alongside growth of Audi exclusive dealerships in the U.S.
In all, 106 Audi dealerships earned the 2011 Magna Society recognition by providing superlative customer service while achieving strong overall business performance. Audi also recognized 10 dealerships as 2011 Audi Elite Magna Society winners, signifying their performance in the year stood out as the best of the best.
The 10 2011 Audi Elite Magna Society winners are: Audi North Scottsdale (AZ), Audi Concord (CA), Hoffman Audi of New London (CT), Audi Coral Springs (FL), Audi of Lexington (KY), Audi Burlington (MA), Bell Audi (Edison, NJ), Audi Henderson (NV), Audi Chantilly (VA), Audi Appleton (WI).
Audi established the Magna Society to recognize U.S. dealerships that stand out as the best of the best. To qualify, dealerships can’t just meet or exceed sales targets. They must also demonstrate they are maintaining a solid financial foundation, merit high customer satisfaction scores and show their facilities and staffs represent the progressive Audi culture.
“At Audi, we intend to continuously improve the experience our customers encounter each time they interact with our premium brand,” said Johan de Nysschen, President, Audi of America. “With the annual Magna Society awards we celebrate our dealer partners who’ve done the most to further that goal in the past year, while ensuring their franchise rests on a thriving business model.”
The annual Magna Society awards fit with long-range plans established by Audi and its franchise partners to make Audi facilities more exclusive. In 2011, Audi increased its share of the U.S. imported luxury car segment to 9.5%, based on record annual U.S. sales of 117,561. The number of dealership locations exclusively selling Audi models increased by the end of 2011 to 153 in the U.S. from 15 exclusive dealerships operating in 1999.
Between 2008 and 2011, more than $206 million of Audi U.S. dealership investments came online. That level of intense capital investment is expected to continue, as nearly one-third of the network engages in facility actions the next two years, in order to address capacity growth.
By the end of 2011, 95% of Audi sales in the U.S. came from exclusive or brand-dedicated facilities. An Audi exclusive location sells only Audi models. A brand-dedicated facility sells only Audi cars and SUVs, but is adjacent to other franchises.
The 2011 Magna Society award winners are as follows:
|Parker Audi||Little Rock||AR|
|Audi North Scottsdale *||Phoenix||AZ|
|Audi of Tucson||Tucson||AZ|
|Audi Auto Gallery||Woodland Hills||CA|
|Audi Concord *||Concord||CA|
|Audi Mission Viejo||Mission Viejo||CA|
|Circle Audi||Long Beach||CA|
|Elk Grove Audi||Elk Grove||CA|
|Keyes Audi||Van Nuys||CA|
|Rusnak/Westlake Audi||Thousand Oaks||CA|
|Santa Monica Audi||Santa Monica||CA|
|Stevens Creek Audi||San Jose||CA|
|Ed Carroll Audi||Fort Collins||CO|
|Elk Mountain Audi||Glenwood Springs||CO|
|McDonald Automotive Group Audi||Littleton||CO|
|Audi of Fairfield||Fairfield||CT|
|Hoffman Audi of New London *||New London||CT|
|Audi Coral Springs *||Coral Springs||FL|
|Audi Pembroke Pines||Pembroke Pines||FL|
|Prestige Audi||North Miami Beach||FL|
|The Collection Audi||Coral Gables||FL|
|Audi North Atlanta||Roswell||GA|
|Jim Ellis Audi Atlanta||Atlanta||GA|
|Jim Ellis Audi Marietta||Marietta||GA|
|Audi Quad Cities||Davenport||IA|
|Carousel Audi Iowa City||Iowa City||IA|
|Continental Audi of Naperville||Naperville||IL|
|The Audi Exchange||Highland Park||IL|
|Tom Wood Audi||Indianapolis||IN|
|Audi of Lexington *||Lexington||KY|
|Blue Grass Audi||Louisville||KY|
|New Orleans Audi||Metairie||LA|
|Audi Burlington *||Burlington||MA|
|Audi Silver Spring||Silver Spring||MD|
|Audi Farmington Hills||Farmington Hills||MI|
|Audi of Rochester Hills||Rochester Hills||MI|
|Delta Audi||Grand Rapids||MI|
|Audi West County||Ellisville||MO|
|Audi of Nashua||Nashua||NH|
|Bell Audi *||Edison||NJ|
|DCH Millburn Audi||Maplewood||NJ|
|Paul Miller Audi||Parsippany||NJ|
|Audi Henderson *||Henderson||NV|
|Desert Audi||Las Vegas||NV|
|Sunnyside Audi||Middleburg Heights||OH|
|The Audi Connection||Cincinnati||OH|
|Graham Audi||Sioux Falls||SD|
|Audi El Paso||El Paso||TX|
|Audi North Austin||Austin||TX|
|Audi North Houston||Houston||TX|
|Audi West Houston||Houston||TX|
|Cavender Audi||San Antonio||TX|
|Fort Worth Audi||Fort Worth||TX|
|Audi Chantilly *||Chantilly||VA|
|Audi of Tysons Corner||Vienna||VA|
|Roger Jobs Audi||Bellingham||WA|
|Audi Appleton *||Appleton||WI|
|Audi North Shore||Brown Deer||WI|
|Car City Audi||Eau Claire||WI|
* – 2011 Audi Elite Magna Society winners.
Audi of America, Inc. and its U.S. dealers offer a full line of German-engineered luxury vehicles. AUDI AG is among the most successful luxury automotive brands globally. Audi was a top-performing luxury brand in Europe during 2011, and broke all-time company sales records in the U.S. Through 2016, AUDI AG will invest about $17 billion on new products and technologies. Visit www.audiusa.com or www.audiusanews.com for more information regarding Audi vehicle and business issues.