Explore the session schedule for the 2024 Digital Dealer Conference & Expo (#DDCE2024)!
Ligier Store Doesburg’s CEO Paul de Vries
Ligier Store Doesburg’s CEO Paul de Vries will helm a session title Selling New Cars Through Truthful TikTok Videos!
In this workshop, de Vries will explain to attendees about the fascinating world of TikTok. Ligier Store Doesburg uses TikTok as a means to persuade the younger target audience—those eligible to drive a Citycar (16 to 18 years old)—about the Ligier brand and the Ligier Store Doesburg dealership. They achieve this by creating their own videos with their team members, including their 23-year-old sales representatives and their 59-year-old operational director.
In addition, they collaborate with local TikTok influencers to connect with this specific demographic. Attendees will learn how to increase brand awareness, drive traffic to the website, and ultimately boost sales.
Key takeaways:
- How to sell new cars through truthful TikTok videos
- How to use local influencers to drive traffic
- How to look for trends on TikTok
DDCE2024 Overview
#DDCE2024 is a 2.5-day event, Oct. 8-10, 2024, at MGM Grand in Las Vegas that will bring together automotive dealers, OEMs, thought leaders, and solution providers to power business growth and connections. The 2024 Digital Dealer Conference & Expo is your chance to discover innovative solutions and gain cutting-edge strategies, actionable insights, and new ideas to implement for maximum impact.
Digital Dealer Conference & Expo will include:
- Enhanced networking: more meetups and fun ways to connect throughout the event
- A Speed Networking program, which offers dealerships and vendors a relaxed yet efficient way to explore a variety of innovative solutions
- An expo hall with 120+ cutting-edge auto retail solutions
- 75+ actionable sessions
- Masterminds and interactive workshops
- And more!
Digital Dealer offers full conference and expo badge options, as well as an expo hall-only option for Dealerships/OEMs. Digital Dealer Conference & Expo attendee badge types include:
- Dealership (exclusively for dealers and employees of a dealership)
- OEM (exclusively for vehicle manufacturers)
- Allied (anyone that supports, services, or sells solutions to dealerships falls under this category)
Click here to register now.
