Dealer OPS & Leadership
How to Buy a Phone System
The process of purchasing a phone system is not to be taken lightly. Phone calls into dealerships outnumber Internet leads by four to one, and many studies show that dealers are not able to handle both the volume and routing of incoming calls in a way that meets...
Manheim to Introduce New Personalized Digital Experience in 2019
New offerings continue Manheim’s commitment to expanding its digital marketplaceManheim.com’s homepage, search, mobile app, Simulcast and Selling Center will all receive enhancements in 2019 to support personalized buying and selling experiences ATLANTA – In an...
How Auto Dealers Can Create a Long-Term Strategy to Protect Customer Data
Nearly 60 million Americans have experienced identity fraud, and much of that fraud comes from information stolen during data breaches. In fact, 31.7 percent of breach victims later experienced identity fraud, compared to just 2.8 percent of individuals not notified...
Auto Title Express Moves Locations in Alexandria, LA
New Office Opens to the Public on Thursday, February 7th Alexandria, LA, February 7, 2019 – Auto Title Express, a processing center of Dealertrack, has moved to a new location in Alexandria, LA, to continue providing area residents with a convenient option for...
Auto Title Express Celebrates Move to New Location in Shreveport, LA
Company will host grand opening event and ribbon cutting ceremony on February 6 Shreveport, LA, February 6, 2019 – Auto Title Express, a processing center of Dealertrack, is moving offices to a new location in Shreveport, LA, as it continues to help area...
The Benefits of Going Cashless in Service
One of the earliest casualties of the digital age was the dollar bill. Not the value of the currency, but the actual, physical bank note that people used to carry in their wallets to pay for goods and services. Once electronic transactions went fully mainstream, there...
Autotrader Names Must-Have Certified Pre-Owned Vehicles for 2019
ATLANTA, February 5, 2019 – In today’s automotive market, car shoppers often find themselves deciding between the high price of a new car and the risk of unexpected repairs for a used car without a manufacturer-backed warranty. Fortunately, certified pre-owned...
Reach More Interested Car Shoppers with Automotive Inventory Ads
Today, we're making ads more relevant to people interested in purchasing a car. According to a recent Facebook IQ survey, 63% of car buyers discover new vehicles online.1 With our newly enhanced automotive inventory ads, dealerships can now reach more prospective car...
Cold Turkey Test
A key to implementation and execution in Google Ads’ space is to secure no less than 80% impression share for your name in the geographies where you sell and service vehicles. Many dealers ask what would happen if I didn’t buy my name. Or better yet what would happen...
Join us for Digital Dealer Las Vegas 2021