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Conference & Expo: September 22-23, 2026
DealerPoint: April 22-24, 2026

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Dealer OPS & Leadership

inLine Text™ Empowers Dealers with Data-Driven Messaging

PLANO, TX – March 3, 2020 – Messaging from a dealer to their consumers have proven to be helpful tools when it comes to buying and selling. Without updating these techniques with how consumers want to communicate paired with quickly accessible data, those older habits...

Beep Appoints Racquel Asa as Chief Marketing Officer

Extensive Experience in Transportation, National Mobility Legislation and Autonomous Technology ORLANDO, FL (March 4, 2020) – Beep, a Florida-based autonomous mobility solutions company, today announced it has appointed Racquel Asa as Chief Marketing Officer. In this...

Using AI to Personalize Sales & Service Marketing

Using AI to Personalize Sales & Service Marketing

By Doug Van Sach, VP Strategy & Analytics, Affinitiv How much data does your dealership collect per day? Think about every email opened, every appointment scheduled, every tire purchased, etc. There are thousands of transactions daily. It’s too much data for a...

2 Big Ways to Boost Your Dealership’s Local SEO

2 Big Ways to Boost Your Dealership’s Local SEO

Search engines everywhere are looking for the best information for search queries. It is imperative that dealerships make every effort to share reliable information on their websites, social media accounts, and business listings. Is your dealership sharing reliable...

Nabthat Wins AWA Award for Website Platform

Las Vegas (February 24, 2020)—Brian Pasch, an industry leader in automotive marketing strategies, online education, and marketing intelligence, is pleased to announce Nabthat, a technology company focused on building consumer-facing products for automotive...

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