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Dealer/GM News | Digital Dealer | Sales & Marketing
February 16, 2012

Hyundai Hope on Wheels Launches “Like 4 Hope” Facebook

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Dealer/GM News | Digital Dealer | Sales & Marketing
February 16, 2012

Hyundai Hope on Wheels Launches “Like 4 Hope” Facebook

LOS ANGELES — Hyundai Hope on Wheels, now in its 14th year in the fight against pediatric cancer, today announced the launch of its “Like 4 Hope” Facebook campaign. Furthering its commitment to finding a cure, and in addition to its signature Scholar Grant and September Hope Grant programs, the Hope on Wheels “Like 4 Hope” campaign will donate additional funds to 14 leading pediatric cancer organizations in honor of their significant contributions on behalf of the cause.

Beginning Feb. 15, anyone who “Likes” the Hyundai Hope on Wheels Facebook page can select one of 14 pediatric cancer organizations participating, and Hyundai Hope on Wheels will donate $5 to that organization.  Each organization is eligible to receive up to $10,000, with all funds going directly to childhood cancer programs.

“Hyundai Motor America and Hyundai dealers have made it our mission to find a cure for childhood cancer and have been working toward that goal since our program’s inception in 1998,” said Zafar Brooks, director of corporate social responsibility, Hyundai Motor America. “We are not in this fight alone, and Hope on Wheels is proud to provide additional support to our partners in this common goal. Together we can make a difference.”

Hyundai Hope on Wheels selected the following organizations to participate in this year’s “Like 4 Hope” program due to their long-standing partnership with Hope on Wheels and their shared commitment to finding a cure:  Dana-Farber Cancer Institute’s Jimmy Fund, Texas Children’s Hospital, Rady Children’s Hospital San Diego, Hope & Heroes, B+ Foundation, AFLAC Children’s Healthcare of Atlanta, Seattle Children’s Research Institute, Children’s Memorial Hospital, Rainbow Babies & Children’s Hospital, St. Joseph’s Children’s Hospital, CBC – Children Battling Cancer, PADRES Contra El Cancer,  Monroe Carell Jr. Children’s Hospital at Vanderbilt and St. Baldrick’s Foundation.

“We appreciate the ongoing support of Hyundai Hope on Wheels and are grateful for their contributions over the last 14 years,” said Suzanne Fountain, director of The Jimmy Fund. “Funding from Hyundai Hope on Wheels is critical to our research efforts to develop new and better treatments, and, hopefully cures, for pediatric cancers.”

For more information about Hyundai Hope on Wheels, please visit www.HyundaiHopeOnWheels.org or follow us at Facebook.com/HyundaiHopeOnWheels or Twitter.com/HopeOnWheels.

HYUNDAI MOTOR AMERICA

Hyundai Motor America, headquartered in Fountain Valley, Calif., is a subsidiary of Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the United States by Hyundai Motor America and are sold and serviced through more than 800 dealerships nationwide.

HYUNDAI HOPE ON WHEELS

Hyundai Hope on Wheels® is the united effort of Hyundai Motor America and its more than 800 dealers across the U.S. to raise awareness about childhood cancer and to celebrate the lives of children battling the disease. In 2011, Hyundai Hope on Wheels made its single largest donation of $10 million to fund research by creating the Hyundai Cancer Institute at Children’s Hospital of Orange County.  Hyundai Hope on Wheels is an independent 501(c)(3) nonprofit organization. Since 1998, Hope on Wheels has donated more than $48 million to pediatric cancer research.

Dealer/GM News•Digital Dealer•Sales & Marketing

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