How can you implement cost-effective marketing strategies that are designed to increase your fixed operations sales? There are 10 marketing approaches for your services and parts departments that will help drive more traffic to the fixed operations departments. Some include running effective email campaigns, leveraging YouTube, Facebook and Google coupons, implementing a how-to-blog and more. Robert McClurg is sharing his expertise with you.
What will you learn and what action items will you take back to the dealership?
1. Tips for running effective e-mail campaigns.
2. Tips for publishing content on YouTube.
3. Implementing a how-to-blog.
4. Setting up your Google Business Listing.
5. Tips for running coupon campaigns.
Robert McClurg is the co-founder and CEO of Stonemeta, Inc., founded in 2008. Stonemeta is a professional marketing firm offering a strategic suite of automotive social media management services. With more than 20 years of experience working with web-related technologies, leading marketing and creating teams, and launching start-up companies, McClurg brings a unique strategy to social media for the automotive industry.
An 11th Digital Dealer® Conference & Exposition Featured Speaker: Robert McClurg — Driving Traffic to Fixed Operations.
We’re building out the agenda, selecting speakers and topics for more than 90 sessions that are laser-focused on all things digital – Your Best Bet for Success! www.DigitalDealerConference.com
