Black Book® is proud to announce Black Book Digital, the company’s second-generation mobile application, offering a new design with simple-to-use features to help automotive professionals make smarter decisions. Built from the ground up, Black Book Digital offers everything automotive professionals have come to expect from Black Book – accurate and reliable vehicle data – and is built to accommodate today’s speed of business.
Black Book Digital offers a better way to search for vehicles and valuation data, including cutting-edge VIN scanner technology. Users have quick access to more data on specific vehicles than ever before. The new application delivers a 360-degree valuation perspective, with information layers that offer vehicle valuation data, and additional modules that include CARFAX® and AutoCheck®, trends, vehicle specifications, photos, Demand Index and complete market report information.
Eliminating the need to rely on inconsistent wifi networks, Black Book Digital allows users to gain access to critical valuation data offline ensuring more profitable decisions in split-second environments. Users can also leverage Black Book Digital’s Q-List, which helps automotive professionals manage inventory and share information with others in their decision channel, no matter their location.
Mike Williams, Vice President of Direct Sales and Mobile for Black Book, believes 2014 represents a turning point for mobile within the automotive industry. “Mobile usage among automotive professionals is expected to continuously grow in the coming years, and we now have devices that offer cutting-edge technology and features. Black Book Digital is designed to enable and empower these professionals so they can think faster, think smarter, and ultimately make more profitable decisions whether they’re in the field, at an auction, or on the sales lot.”
Black Book executives believe a vast majority of automotive professionals leverage mobile technology at an auction, and that number is expected to grow further in the coming years. “I utilize mobile technology six days a week, mainly for appraising cars, auctions, trade-ins and market reports,” said Jim Bailey of Jefferson Motor Company/Jefferson Ford.
For more information and directions on downloading the application to an iOS or Android mobile device, visit www.BlackBookAuto.com/think.
About Black Book
Black Book® is best known in the automotive industry for providing timely, independent and accurate vehicle pricing information, and is available to industry-qualified users through online subscription products, mobile applications and licensing agreements. A leading provider since 1955, Black Book has continuously evolved to ensure that it achieves its goal of delivering mission-critical information to its customers, along with the insight necessary to successfully buy, sell, and lend. Black Book data is published daily by National Auto Research, a division of Hearst Business media, and the company maintains offices in Georgia, Florida, and Maryland. For more information, please visit BlackBookAuto.com or call 800.554.1026.