Announcement from Binary Automotive Solutions

Binary Automotive Solutions, a leading provider of customized, dealer-branded Lifetime Powertrain Warranty and marketing programs designed to drive sales, profits, growth, and retention, announced the debut of their second season of the Culture of Value podcast.  This next season promises to bring you a fresh roster of leaders across dealerships, vendor partners, and marketing executives; all poised to bring hands-on knowledge for building a strong culture across the dealership.

The podcast features Binary Automotive Solution’s CMO, Troy Scheer, as host and explores how leaders embody, create, and drive a values-based culture for customers and employees. Upcoming guests include:

• • Stacey Ackerman – Founder, Agilify Coaching & Training
  • Jason Harris – Founder, StrategyMob
  • Tom Kline – Founder, Better Vantage Point
  • Terry Lancaster – Author, Trainer, Creator at Sell More Cars
  • Laura Patterson – CEO, Vision Edge Marketing
  • Wendy Guyett – Founder, Cool Logic Promotions
  • Sandy Zannino – Founder, Innovative Auto HR LLC
  • Sean Welsch – Founder, Car Biz Done Better

“We had such overwhelming success with our first season, we decided to ensure we had even more top-rated guests on the show this season to help dealerships build culture across the dealership,” said Scheer. “What’s exciting about this season is we go beyond the showroom floor and really get into advice for departments like human resources, compliance, and F&I. We’re learning that listeners are ready for this information across all departments and the response we have had to the show has been incredibly positive.”

After its launch in January of 2021, the Culture of Value podcast has quickly become a top-rated place for culture-related news. If you would like to be considered as a future guest on the show, please reach out to Troy Scheer at [email protected].

The podcast can be found on any of the leading streaming services, or listeners can visit https://cultureofvalue.podbean.com to subscribe.

About Binary Automotive Solutions:

Binary Automotive Solutions is committed to providing an integrated, customized package of branded Lifetime Powertrain Warranty and marketing programs to help dealerships sell more vehicles, hold more gross and retain more customers. We’re confident that our warranty, certification and maintenance programs, combined with our industry-leading marketing and merchandising programs, can boost sales, increase retention, and help you maximize profits you didn’t even know were available. At our core, we strive every day to honor the beliefs of our founder, James E. Binkley, by never taking advantage of a client or offering a program to a dealership that takes advantage of a customer.