Increase your repurchase loyalty, service loyalty and overall profitability. Learn what the airline industry, hospitality industry and the top auto dealers already know: loyalty programs can increase bottom line profitability up to 85%. What are customer loyalty programs and why they are essential in today’s digital world? What makes a loyal customer and why do you want them in your dealership? There are valuable tips to help your business build a loyalty program to create and keep customers. Loyalty allows you to reap the benefits from customers’ ongoing relationships: increased car sales and fixed operations gross profit. Paul Long is sharing his expertise with you.
What action items will you take back to the dealership?
1. Know how to unify sales and fixed operations marketing with a loyalty program.
2. Be able to calculate the effect which customer loyalty has on bottom-line profitability.
3. Learn how to identify and track three main benefits of successful loyalty programs and loyalty marketing initiatives.
3. Be able to develop a loyalty marketing strategy that works for all levels of the organization.
Click here to watch Paul’s Video: http://www.youtube.com/watch?v=-Z8OHouA64k
Paul Long, president of re:member group, has been increasing customer loyalty for 15 years. He was integral to the development of the Northwest Airlines WorldPerks Program and has since used his extensive knowledge of and experience with loyalty programs to help businesses worldwide. Long particularly enjoys working with auto dealerships, and he has employed new technologies and cutting-edge strategies to create a state-of-the-art infrastructure for effective communications, member tracking, and rewards distribution.
An 11th Digital Dealer® Conference & Exposition Featured Speaker: Paul Long— Loyalty Programs in a Digital World: Why You Need One and How to Build One: Discover what frequent flier programs already prove: loyalty programs will give you the best ROI in your digital marketing strategy.
We’re building out the agenda, selecting speakers and topics for more than 80 sessions that are laser-focused on all things digital – Your Best Bet for Success! www.DigitalDealerConference.com
