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Auto Retail News
Digital Dealer covers the latest news affecting auto dealerships and their dealers. Additionally, it provides expert commentary from those in the industry, including vendors supplying the latest technology used at dealerships.
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New-Vehicle Customer Satisfaction is at an All Time High: J.D. Power
Despite all the twists and turns that 2025 has thrown at the auto industry, it appears that those who have made a new car purchase are overwhelmingly happy with that decision. Customer satisfaction with new vehicles has reached a historic high according to J.D. Power’s 2025 U.S. Automotive Performance, Execution and Layout (APEAL) Study. The […]
Driving Dealer Success with Better Data
Behind all the shiny layers of the modern digital landscape, customer data is currency. And nowhere is it more acute than in automotive retail where customer data powers targeted campaigns, retention strategies, and referral programs that keep business in motion. But when the data is flawed, everything sputters. The truth is most dealer databases are […]
EU Auto Tariffs Reduced to 15% with New Trade Deal: Tariff Tracker
President Donald Trump’s 25% tariff on all cars imported to the United States has sent ripples through the global automotive industry. Officially implemented on April 3, this policy is already reshaping manufacturing decisions and trade strategies. Everything seems to be in flux as automakers reevaluate their approach to the U.S. market. Some are shifting production […]
Driving Growth: The New Frontier of Used Vehicle Acquisition and F&I’s Pivotal Role
The method in which auto dealers acquire used inventory is rapidly changing. Historically reliant on auctions and trade-ins, a surging demand for pre-owned vehicles and persistent market scarcity are compelling dealers to aggressively purchase directly from consumers at an unprecedented rate. Some groups aim to increase these direct purchases by up to 40%. This shift […]
Dealership Profits Surged 27% in Q2: Presidio
After a stretch of decline from the massive peaks of the post-pandemic era, dealership profitability has not just recovered, it has blossomed. Franchised dealerships saw average net pretax profit climb an impressive 27.1 percent year over year in Q2 according to the latest Presidio-NCM Average Dealership Performance Benchmark report. Two key factors drove this surge: […]
Explore an Enhanced Expo Hall at #DDCE2025
Digital Dealer Conference & Expo 2025 registration is open, and we want to individually focus on some of the biggest changes that are coming this year! At the forefront of our changes is ensuring attendees get a premiere Expo Hall experience. This year, we will have nine dedicated hours on the floor, so dealers get […]
Instagram’s Hidden Challenges for Car Dealerships
As a dealer, you’ve probably been told that having a strong presence on every social media platform is essential, and to some extent, that’s true. Each channel is often treated as a “must-have,” based on the belief that increased exposure leads to greater success. But the reality is that every platform comes with its challenges […]
Used Vehicle Prices Have Begun to Drop in July
The wholesale used vehicle market has seen a slight price decrease in the first half of July, with adjusted prices falling 0.7 percent compared to June levels according to Cox Automotive. The non-adjusted price changes saw an even greater change, with values declining 1.6 percent from June while still maintaining a 2.8 percent year-over-year increase. […]
Hybrid Learning: What the Rise of Hybrid Vehicles Can Teach Us About Flexibility in Automotive Marketing
As auto brands zigged toward an all-out EV marketing blitz starting in 2021, auto shoppers have zagged toward hybrids with stunning enthusiasm. By the end of 2024, electrified vehicles had reached 3.2 million total sales, good for 20 percent of all US auto sales. Hybrids accounted for roughly 60 percent of those 3.2 million vehicles […]
