For the past several weeks, C-4 Analytics has been speaking with both dealer clients and prospects – collecting their perspectives on the “Inventory Crisis” (their phrase, not ours). The feedback we heard was alarming. Dealers are postponing important marketing strategy decisions and effectively trying to wait it all out.

But there is opportunity in this chaos! Based on those conversations, C-4 has developed and deployed a set of strategies which are already helping leading dealers increase market share without inventory. We are going to share our challenger-marketing approach with you on October 21 at 2:30PM EDT. (Can’t make it? No worries. Registered attendees will have access to the recorded session.)