Designed for Dealers and Digital Marketing Directors, this session will explain the differences between Apple and Google Maps for 2021 and how this impacts your business. Join Ali Fawaz as he shares the importance of ratings and reviews on your maps applications. This webinar will help you to know how to respond to Apple’s new customer ratings capabilities.
Sponsored by Reputation
Primary Learning Objectives:
- Understand how customers are finding your dealership
- Learn the importance of ratings and reviews on your maps applications
- How maps applications fit into a broader online reputation management strategy
Speakers:
Ali Fawaz
Managing Director, Head of Automotive Strategy, Reputation
Ali Fawaz is the Managing Director and Head of Automotive Strategy at Reputation.com. He carries a passion for making innovative waves in the customer shopping experience. He’s lead work for brands such as Ford, Chevrolet, and Cadillac to elevate their online reputation. Providing strategic direction that paved the way for the development of scalable & measurable marketing solutions in the automotive digital, and social media landscape. Today he works with automotive OEM’s and Tier III retail dealers to leverage data driven insights from surveys, online, reviews, social media, and messaging to show brands how to drive conversational commerce and increase revenue.
