KonigCo, the leader in mobile automotive SMS lead generation and mobile video along with it’s partner AFD Group Inc.™, experts in the automotive...
Building Trust with Strong Multi-Level Communication
Building trust with your customers is an aspect of automotive marketing that every dealer needs to focus on. When your customers have a strong level...
How to Prevent Greenwashing
Greenwashing is the practice of claiming that your processes are environmentally stainable without proof. Greenwashing is visible in every industry,...
TrueCar: Survey Reveals Consumer Misperceptions About Dealer Profits
Consumers believe car dealers make about five times more profit on the sale of a new car than they actually do based on a survey commissioned by...
Creating a Wave of Repair Shop Revenue
Creating a wave of repair shop revenue, according to Search Auto Parts. The average independent shop within the autocare industry has a tough time...
5 Cars Destined to Fail Before Ever Getting Off the Ground
5 cars destined to fail before ever getting off the ground, according to Wall St. Cheat Sheet. It is very important that automakers experiment with...
5 TED Talks Every Marketer Should Watch
5 TED talks every marketer should watch, according to Ragan. Watching inspiring, entertaining, or educating content is just what you need. Finding...
How to Use the Google Analytics Event Tracking Report
How to use the Google Analytics event tracking report, according to Search Engine Watch. The majority of reports in Google Analytics are made up of...
Seven Small Online-Conversion Details That Make a Big Difference
Seven small online-conversion details that make a big difference, according to Marketing Profs. Building and growing a brand online takes skill and...
Build your Paint Department Revenues by Cutting Costs
Build your paint department revenues by cutting costs, according to Search Auto Parts. In 2011, O'Rielly Collision Center, in Tucson, Ariz., was...






