Today’s web-savvy auto consumers are demanding more from their car shopping experience. With more addressable channels and higher customer...
It’s All About Relevance – Using Predictive Analytics to Engage Your Customers
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Team Toyota Auto Group Doubles Overall Sales & Increases Revenue by $3 Million in a Single Year
What does it take to revolutionize an entire automotive group? Team Toyota’s strategy lies in loyalty, and depends upon strong sales and service...
Auto brands must leverage mobile to reach millennials: study
Auto brands much leverage mobile to reach millennials, according to Mobile Marketer. The United States is shifting to a society defined by...
IMN Study Reveals Nearly Half of Content Marketers Cite Room for Improvement in Developing Authoritative Content
IMN, the digital marketing company that delivers branded newsletters and content for vertical markets, today unveiled the results of its third...
How to Disconnect from Work without Everyone Freaking Out
How to disconnect from work without everyone freaking out, according to Fast Company. Picture this. You’re on a beach in the middle of the Caribbean...
Here Is Everything You Need to Know About the Millennial Consumer
Everything you need to know about the Millennial consumer, according to Entrepreneur. No demographic is as appealing to marketers as millennials,...
Study: ‘Cash for Clunkers’ an Even Bigger Lemon than Thought
Cash for clunkers an even bigger lemon than thought, according to Fox News. The government’s "Cash for Clunkers" program – pitched as a plan to...
8 Clever and Inspiring Robin Williams Quotes
8 clever and inspiring Robin Williams quotes, from Ragan. Actor and comedian Robin Williams was found dead in his Tiburon, California, home Monday....
Norm Reeves Honda Using AutoAlert Asks to Buy Service Customers’ Vehicles, ‘Sells’ 80-plus Extra Units a Month from the Service Drive
Using the popular equity-mining tool AutoAlert and its mobile app on a smartphone, a select team at Norm Reeves Honda Superstore consistently sells...
Castrol® expands the Castrol Protection Plus program, featuring a ‘forever’ engine warranty & 24-hour roadside assistance with every used vehicle sold from enrolled dealerships
Castrol Protection Plus (CPP) is only available to franchised new car dealerships that sell Castrol products. CPP is designed to provide a unique...