While statistics may seem boring, they are certainly key when choosing a marketing strategy. They can highlight where you should direct your efforts in order to be the most effective and maximize ROI.
AutoLoop LLC, the leading provider of auto industry marketing and customer relationship management solutions that successfully drive the Sell, Service, Repeat cycle
Most things we do these days are powered by online reviews. Where we go, how we get there, what we eat – but most of all, the things we buy.
Google is a huge and complex network that offers a lot benefits, but comes with a lot of potential pitfalls. There are a lot of areas in a dealership’s Google AdWords account that,
As consumers prepare to make one of the largest purchases of their lives, Cars.com is here to make the process simpler and more enjoyable. For nearly two decades the site has consistently
Dealerships have traditionally saturated their market with TV, radio, and print ads without much insight to how these tactics performed. Digital advertising is continually bridging the gap
One of the advantages of Pre-Paid Maintenance Programs (PPM) is that they span the generational gaps. Regardless of which generation consumers happen to be in, none of them like
ADESA, a business unit of KAR Auction Services (NYSE: KAR), today announced that Kevin McCaig has been promoted to serve as general manager of ADESA Saskatoon, effective immediately.
In my last blog, I shared some reasons why dealers need to prepare for a constant flow of recall repair work for a long time to come.
![How Much Revenue Does Follow-up Generate? [VIDEO]](https://digitaldealer.com/wp-content/uploads/2017/02/img-revenue-followup-400x250.png)
AutoLoop VP, Analytics & Data Services discusses the importance of follow-up in generating revenue in this video blog.