Phillip Stutts shares his view of marketing through the lens of successful presidential campaign victories and the 5-Step Marketing Formula
(Boca Raton, FL.) – February 11, 2020 – Digital Dealer Conference & Expo announced today that marketing expert and best-selling author, Phillip Stutts, will headline Digital Dealer Orlando (held April 6-8, 2020, at Rosen Shingle Creek in Orlando, FL). Phillip presents “What Political Marketers Know that Business Marketers Don’t” on Monday, April 6, 2020, from 3:30 – 4:20 p.m. ET
Phillip’s keynote will reveal the top marketing strategies influencing elections and how the changing economic landscape creates massive opportunities for businesses – across all industries – to apply those same strategies.
“We’re excited to bring Phillip’s fresh perspective and revolutionary marketing approach to the Digital Dealer keynote stage this April,” says Matthew Ramirez, Digital Dealer Show Director. “Phillip’s strategies have been applied to over 1,200 election victories, including U.S. House and Senate campaigns and three Presidential victories. In addition, his background is extremely relevant – the political arena parallels the automotive space in the way that it’s constantly changing and challenging in what it takes to stand out from the competition.”
In addition, the January issue of Digital Dealer Conference & Expo’s publication, Dealer Magazine, debuted a new, refreshed look and content. Aligning with Digital Dealer’s 2020 initiatives, Dealer Magazine’s vision to provide educational insight to strengthen automotive dealerships to sell and service more vehicles, more profitably.
In 2020, Dealer Magazine brings new columns, coverage of industry happenings, a greater focus on core trends and subject areas, and fresh perspectives from new contributors.
“Dealer Magazine’s updated look complements these new content additions by giving readers easier access to key takeaways and tips through an overall clean aesthetic and design,” Matthew adds.
As one of the most powerful networking destinations for car dealers, OEMs and auto retail solution providers, Digital Dealer is also making attending easier and more convenient. Digital Dealer has lowered the rate for dealership and OEM registrations and introduced a new expo-only pass for its Digital Dealer Orlando show in April 2020. In addition, to make it easier for attendees to budget and plan to attend future editions of Digital Dealer, dates have been announced through 2022:
2020 Dates:
- Digital Dealer Orlando, FL – April 6-8, 2020 –
BOOK NOW before rooms run out: Rosen Shingle Creek at Rate: $216+ per Night – CLICK HERE - Digital Dealer Las Vegas, NV – Sept. 15-17, 2020
2021 Dates:
- Digital Dealer Tampa, FL – April 12-14, 2021
- Digital Dealer Las Vegas – Oct. 12-14, 2021
2022 Dates:
- Digital Dealer Tampa, FL – May 9-11, 2022
- Digital Dealer Las Vegas – Oct. 11-13, 2022
MEDIA REGISTRATION IS NOW OPEN FOR DIGITAL DEALER – CLICK HERE
For further information or to arrange an interview with a Digital Dealer executive, please contact Beth Cowperthwaite at [email protected]
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About Digital Dealer:
Digital Dealer Conference & Expo is where top dealerships go to stay ahead of the technology curve, delivering the largest variety of industry experts, peer-to-peer networking opportunities and expo hall offerings. Spanning 2.5 days, dealership and OEM attendees discover new solutions, meet new industry suppliers and explore ideas needed to attract and retain sales and service customers. Digital Dealer is owned by Emerald. For more information, please visit digitaldealer.com.
About Emerald:
Emerald is a leader in building dynamic, market-driven business-to-business platforms that integrate live events with a broad array of industry insights, digital tools, and data-focused solutions to create uniquely rich experiences. As true partners, we at Emerald strive to build our customers’ businesses by creating opportunities that inspire, amaze, and deliver breakthrough results. With over 140 events each year, our teams are creators and connectors who are thoroughly immersed in the industries we serve and committed to supporting the communities in which we operate. For more information, please visit emeraldx.com.
