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Pre-Owned Sales & Marketing Strategies
February 21, 2014

The United States Of Used Cars

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Pre-Owned Sales & Marketing Strategies
February 21, 2014

The United States Of Used Cars

The United States of used cars, from The Car Connection.

There are more than 250 million used cars on the road in the United States and every year, close to 40 million of those used cars change hands. Used-car sales volumes typically dwarf new-car sales. But how does the fleet of used cars for sale look in different parts of the country? We analyzed our database of more than 3 million current classifieds from different providers plus outside data sources to create this snapshot–the United States of Used Cars.

New versus used: While the new-car market is averaging about 14 million units over the past five years (and is on pace for 16 million sales this year, based on recent volumes), the used-car market towers above it, with roughly 40 million cars sold each year. Of those, many are sold by private parties, but a sizable percentage are sold through some of the 45,000 independent used-car dealerships–or sold as certified pre-owned vehicles through the nearly 18,000 new-car dealers in the U.S.

the-united-states-of-used-cars-v2_100457052_m

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Pre-Owned Sales & Marketing Strategies

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