Successful Marketing Directors Have These 5 Skills In Common

The marketers leading successful dealerships are already moving past the chip crisis and preparing their stores for success in the upcoming months. All signs point to a better Q4 and a much better 2023 (not perfect, but certainly stronger). Leading marketers are making smart bets now.

Learn what these highly effective marketing directors are doing to guide their stores to increased sales and market share, especially in the current environment. And, more importantly, why!

1. Learn the 5 skills all successful marketing directors share.
2. Gain insight into how they think and how they make decisions.
3. This is key – we’ll discuss how they effectively win over GMs and Dealer Principals.


Rob Stoesser
Vice President, OEM @C-4 Analytics
Rob Stoesser brings a comprehensive knowledge of and sincere passion for the automotive industry to C-4 Analytics, where he serves as Vice President, OEM. Rob has explored and excelled in many facets of the automotive world for the better part of three decades, working directly with and for dealerships, vendors, and manufacturers worldwide.

Author: Jennifer Allen

Digital Dealer