Marketing & Advertising
Survey Reveals Expected Surge in AI Budget Allocations Among Car Dealerships for 2025
Auto dealerships plan to make a “substantial commitment” in 2025 to integrate artificial intelligence (AI) in their operations. At least that is what the authors of "The 2025 State of AI Adoption in Car Dealerships" published by Fullpath reported, as 81 percent of...
Analyzing the Impact of Cellular Connectivity on IoT in the Automotive Industry
The Internet of Things (IoT) has revolutionized the automotive industry, transforming how vehicles operate and interact with their environment. Cellular connectivity serves as the backbone for IoT innovations in connected vehicles, enabling a range of data-driven...
In The Car integrates with Tekion to Bring Seamless Connectivity to the Automotive Ecosystem
In The Car, LLC., an embedded digital-first platform that enables OEMs and dealerships to provide insurance policies directly to consumers, announced an integration with Tekion, innovator of the first cloud-native platform serving the entire automotive retail...
MNTN Webinar Focused on Connected TV Set for Dec. 5
Television has long been a staple of the auto advertising playbook. However, just as bestselling cars have evolved over time, so too has the vehicle for TV viewing. Connected TV (CTV) is now the most popular model and it’s giving dealerships unprecedented access to...
Dealer Magazine: The Season of Giving: How Family Dealerships Can Lead Charitable Initiatives During the Holidays
Editor’s Note: This article was originally published in the November/December edition of Dealer magazine As the holidays approach and the temperatures fall, the spirit of giving rises beyond being a personal tradition for many family-owned businesses; it’s a chance to...
November New-Vehicle Sales Pace Expected to Hold Steady
New-vehicle sales for November are expected to maintain a steady seasonally adjusted annual rate (SAAR) of 16.0 million, an increase from last November’s SAAR of 15.5 million consistent with the sales pace observed in October, according to the Cox Automotive forecast...
Dealer Magazine: My Last Article: Reflections on a 42 Year Automotive Career!
Editor’s Note: This article was originally published in the September/October edition of Dealer magazine I’m retiring at the end of the year, so this will be my last Dealer article. I’ve only had one job with one company since June 1982 when I graduated from Oklahoma...
Dealer eBDC Releases Fixed Operations Outbound BDC Program to Help Dealers Grow Their Service And Parts Revenue
Dealer eBDC Corp. has announced that it is now offering its Outbound Service BDC program to dealers outside its initial pilot program. Specifically developed for Canadian dealers of all brands, to help dealers retain, and grow their Fixed Operations customer base,...
Understanding the Impact of the Election on Automotive Sales
Election years always come with some uncertainty, but for the automotive industry, they also bring unique opportunities. As I’ve discussed with our Industry Insights team at Cox Automotive, we’re seeing several trends emerge from the latest Kelley Blue Book data that...
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