Wal-Mart’s latest target: Auto insurance, from CNBC.
With a reputation for passing savings along to consumers, Wal-Mart has long been known for slashing prices on apparel, electronics—and car insurance?
On Wednesday, the world’s largest retailer announced a new marketing partnership with AutoInsurance.com, a comparison website that helps drivers choose coverage and rates for automobile insurance.
Through the site, drivers in eight states can now compare and purchase auto insurance policies offered by Progressive, Travelers, Esurance, 21st Century Insurance, The General Insurance and Safeco Insurance on AutoInsurance.com. In the coming months, drivers nationwide will be able to log on to compare rates.
