The automotive retail industry is entering a period of rapid change, and dealerships must adapt in order to succeed. In Inside the Dealer Mind: Strategies to Drive Sales, Service, and Customer Loyalty in 2026, we will explore the priorities and approaches that top-performing dealers are using to strengthen sales, service, and long-term customer relationships.
This session will provide practical insight into how evolving customer expectations, new technologies, and data-driven processes are shaping the modern dealership. Attendees will leave with actionable strategies to improve performance across departments while building loyalty that extends beyond a single transaction.
Learning Objectives
By the end of this session, attendees will be able to:
- Recognize the key trends that will influence dealership operations in 2026
- Understand how customer expectations are shifting and how to respond effectively
- Apply strategies that increase sales and service performance
- Use data and technology to strengthen customer relationships
- Implement best practices that improve customer retention and loyalty
