TAMPA 2022 SHOW SCHEDULE
Explore the Digital Dealer Tampa 2022 Show Schedule below (more sessions coming soon)!
- Monday, May 9
- Tuesday, May 10
- Wednesday, May 11
- Dealer Ops & Leadership
- Marketing & Advertising
- Sales & Variable Ops
- 50-Minute Breakout
- Exchange
- Expo
- Keynote Presentation
- Networking
- Tech Talk
Monday, May 9
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8:00 AM - 5:30 PM | Badge Pickup & RegistrationType: Networking | Track: | Room: 2nd Floor Terrace Walk Entrance |
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9:00 - 9:40 AM | Selling More Vehicles in an Evolving Automotive LandscapeAngie Cucco|Senior Automotive Strategist, GoogleType: Keynote Presentation | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: Keynote Hall |
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9:40 - 10:05 AM | Tech TalksJackie Studor|Co-Founder, Reach AutomotiveEliana Raggio|Director of Industry Relations, Digital Air StrikeZach Hendrix|Strategic Lead - Automotive, InvocaType: Tech Talk | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: Keynote Hall |
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10:05 - 10:55 AM | The Big PIVOT - from Dealership to Culture and Beyond... Are You Ready to Change?Christina Mazzetti|Digital Marketing Manager from Denver Business Center, OEM StellantisChris Scribner|Automotive Retail Sales Account Manager (Stellantis), GoogleApril Simmons|Marketing Director, Horne Automotive GroupJames Klaus|Vice President, Dealer TeamworkDustin Fischer|Marketing Director, Jeff Belzer Auto GroupType: Keynote Presentation | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: Keynote Hall |
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11:50 AM - 12:20 PM | How to Win LocallyScott Sabo|Partnership Growth Manager, PodiumType: Expo | Track: Marketing & Advertising | Room: Expo Hall |
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12:20 - 1:10 PM | Networking Lunch in the Expo HallType: Networking | Track: | Room: Expo Hall |
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1:10 - 2:00 PM | Car Business Today: Insights from the #1 Lexus Store in the WorldAndre Armani|General Sales Manager, Lexus of Pembroke PinesCarlo Castillo|Business Development Director, Lexus of Pembroke PinesType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: 125 |
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1:10 - 2:00 PM | How to Blend Unique Buyer Scenarios Using a Single PlaybookGreg Uland|Vice President of Brand Marketing, Reynolds and ReynoldsType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 124 |
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2:10 - 3:00 PM | Advanced Lead Strategies from Paid Search, Facebook, and Yes… Even SEOTroy Spring|CEO, Dealer World and Agency 345, Co-Founder, Dealer FunnelType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 121 |
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2:10 - 3:00 PM | 20 Things Every GM Must Do Post-PandemicJim Ziegler|President, Ziegler SuperSystemsType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: Keynote Hall |
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2:10 - 3:00 PM | Text Messaging Strategy 2.0 – How to Level Up Your Texting Game & Increase ProfitMichael Lefthand|Business Development Manager, The Jeep Store and Seaview FordEddie Close|Sales Manager/Internet Director, Findlay AcuraJess Lee|CEO, BitesizeType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 124 |
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2:10 - 3:00 PM | Attracting the Right Talent to your DealershipEvelyn Cardenas|President, Central Florida Auto Dealers Association, Inc.Type: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: 125 |
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2:10 - 3:00 PM | Service Drive: The Key to Unlocking Revenue in 2022Ian Grace|Senior Director, Commercial Strategy & Performance, automotiveMastermindType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 123 |
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3:10 - 3:50 PM | Digital Dealer Think TankType: Networking | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: Keynote Hall |
Tuesday, May 10
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8:00 - 9:00 AM | Networking BreakfastType: Networking | Track: | Room: Expo Hall |
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9:00 - 9:50 AM | The AI-Financing Revolution: Expand Your Customer Base, Approve More Borrowers, and Boost ProfitAndrew Riffee|Chief Marketing & Technology Officer, Dimmitt Automotive GroupMike Anderson|COS, Lexus of Lehigh ValleyDanielle Mills Walden|Manager, Dealership Success, UpstartVal Gui|Vice President, Automotive Lending, UpstartType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: Keynote Hall |
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9:00 - 9:50 AM | Go Hack Yourself – How Cybersecurity Can Affect You Financially and LegallyJohn Acosta|CEO, Vtech Dealer ITBig Tom LaPointe|Internet Director, Preston Automotive GroupType: 50-Minute Breakout | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: 125 |
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9:00 - 9:50 AM | How to Beat Independent Repair Shops on GoogleRich Klaben|Group Principal, Klaben Auto GroupCody Jerry|SEO Master, Search Engines MDGeorge Nenni|Founder, Generations DigitalType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 121 |
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9:00 - 9:50 AM | The Next Era of Digital Video AdvertisingThomas Pearce|Senior Director of Interactive UI/UX Strategy, J.D. PowerType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 120 |
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9:00 - 9:50 AM | EV Buyer Personas From 60 Million Miles of DataAndrew Garberson|Head of Marketing, RecurrentType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 122 |
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9:00 - 9:50 AM | Used Vehicle Mastermind - Sales StrategiesMatt Kelly|Director of Operations, Dealer FunnelTracy Myers|Dealer Principal, Frank Myers Auto MaxxType: Exchange | Track: Sales & Variable Ops | Room: 118 |
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9:00 - 9:50 AM | The Metaverse: The Next Frontier in Automotive RetailBrian Kramer|General Manager, Germain Toyota Of NaplesType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 123 |
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10:00 - 10:50 AM | Ask the Experts: Actionable Insights & Answers to Your Most Pressing Questions (Segment 1 of 2)Russ Mann|Co-Founder and Vice President of Operations, SALT AutomotiveTom Kline|Lead Consultant and Founder, Better Vantage PointMichael Renaud |General Manager, Alan Ram's Proactive Training SolutionsJohn Acosta|CEO, Vtech Dealer ITLaurie Foster|Founding Partner, Foster Strategies GroupSandy Zannino|Founder, Innovative Auto HR LLCType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: Keynote Hall |
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10:00 - 10:50 AM | Micro-Audiences and Personalized Messages: How to Talk to People vs. ProspectsKraig Atkins|Digital Marketing Director, Lewis Automotive GroupDavid Lemmon|Director of Business Development, Dealer OMGType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 121 |
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10:00 - 10:50 AM | 3 Ways to Merge your Website and Showroom ExperiencesKerri Wise|Chief Marketing Officer, AutoFi and President of Women of Color Automotive Network (WOCAN), AutofiType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 124 |
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10:00 - 10:50 AM | Are You Listening to What Your Customers are Saying?Rita Proctor|Facebook IQ Client Insights, US Automotive, MetaType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 122 |
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10:00 - 10:50 AM | How to Fix People Performance ManagementBrendan Harrington|Managing Partner, Capistrano Valley ToyotaKatie Loyas|Head of Partner Engagement, The RockED Company Inc.Type: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: 125 |
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10:00 - 10:50 AM | Used Vehicle Mastermind - Marketing for Engagement & RetentionMatt Kelly|Director of Operations, Dealer FunnelTracy Myers|Dealer Principal, Frank Myers Auto MaxxType: Exchange | Track: Marketing & Advertising | Room: 118 |
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11:00 - 11:30 AM | Location Marketing: Truths, Myths, and Moving Beyond Vanity MetricsCynthia Serrano|Strategic Account Executive, GroundTruthDimitri Kotsis|Strategic Account Executive, GroundTruthType: Expo | Track: Marketing & Advertising | Room: Expo Hall - Sessions Stage |
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11:30 AM - 12:00 PM | Digital Retail Much? How Do You Painlessly Integrate Car Shipping?John Robertson|Executive Vice President, ShipYourCarNowType: Expo | Track: Dealer Ops & Leadership | Room: Expo Hall |
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12:30 - 1:20 PM | Networking LunchType: Networking | Track: | Room: Expo Hall |
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1:20 - 2:10 PM | Ask the Experts: Actionable Insights & Answers to Your Most Pressing Questions (Segment 2 of 2)Tom Kline|Lead Consultant and Founder, Better Vantage PointTroy Scheer|Marketing Consultant, Brain+Trust PartnersGeorge Nenni|Founder, Generations DigitalDane Saville|Co-Founder and Brand Manager, Reunion MarketingOwen Moon|CEO, FIXED OPS DIGITALType: 50-Minute Breakout | Track: Marketing & Advertising | Room: Keynote Hall |
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1:20 - 2:10 PM | Used Vehicle Mastermind – Advertising CampaignsTracy Myers|Dealer Principal, Frank Myers Auto MaxxTroy Spring|CEO, Dealer World and Agency 345, Co-Founder, Dealer FunnelType: Exchange | Track: Marketing & Advertising | Room: 118 |
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2:20 - 3:10 PM | Deliver a Personalized Buying Experience for Every Car ShopperBrett Pomerantz|Senior Director of Digital Retailing, OEM and Lender, Cox AutomotiveType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 124 |
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2:20 - 3:10 PM | The DEI Journey – Practical & Actionable Ways to Create DEI Strategies & Thrive to the FutureErikka Tiffani Wells|Sales Manager, Volkswagen of Marion &, Co-Founder, WOCANAshley Cavazos|Director of Digital Performance, Walser Automotive GroupErnie Lee|COO, Rimrock Auto GroupTianna Mick|Sales & Marketing Manager, Dealer SynergyDanny Zaslavsky|General Manager, Country Hill MotorsSandy Zannino|Founder, Innovative Auto HR LLCType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: Keynote Hall |
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2:20 - 3:10 PM | The Fixed Ops Director’s Guide to Increased ProductivityCharity Dunning|CMO, FixedOPS MarketingRussell Hill|Managing Partner, FixedOPS MarketingType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 123 |
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2:20 - 3:10 PM | Process Makes PerfectDenise Galiatsatos|President, PCG DigitalApril Simmons|Marketing Director, Horne Automotive GroupHannah Lifson|Marketing Director, FriendemicLaurie Halter|Founder and Owner, Charisma! CommunicationsType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 120 |
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2:20 - 3:10 PM | Used Vehicle Mastermind – Acquiring Used VehiclesTracy Myers|Dealer Principal, Frank Myers Auto MaxxTroy Spring|CEO, Dealer World and Agency 345, Co-Founder, Dealer FunnelType: Exchange | Track: Sales & Variable Ops | Room: 118 |
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3:20 - 4:10 PM | Out-of-the-Box Building Blocks - Innovative & Unique Ways to Bring Attention to Your Dealership!Amanda Gordon|Founder and CEO, GoJo AutoJennifer Scarbrough|Vice President, Swope HyundaiMatt Lewis|Vice President, Lewis Automotive GroupPaul Sansone, Jr.|Owner, Sansone Jr’s 66 AutomallRick Ricart|President, Ricart AutomotiveBrett Oubre|Owner, Natchez Nissan, Toyota, CDJR, Chevrolet GMC, Lakeside FordGrant Hocking|E-Commerce Director, Morgan Auto GroupBrad Wise|General Manager, Ferman Chevrolet MazdaDavid Villa|CEO, iPD AgencyType: Keynote Presentation | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: Keynote Hall |
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4:10 - 4:40 PM | Ask the Dealers!Amanda Gordon|Founder and CEO, GoJo AutoAlex Flores|Owner, Bravo Auto GroupJennifer Scarbrough|Vice President, Swope HyundaiMatt Lewis|Vice President, Lewis Automotive GroupPaul Sansone, Jr.|Owner, Sansone Jr’s 66 AutomallRick Ricart|President, Ricart AutomotiveGrant Hocking|E-Commerce Director, Morgan Auto GroupBrad Wise|General Manager, Ferman Chevrolet MazdaDavid Villa|CEO, iPD AgencyType: | Track: Marketing & Advertising, Dealer Ops & Leadership, Sales & Variable Ops | Room: Keynote Hall |
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8:00 - 11:59 PM | Digital Dealer PartyType: Networking | Track: | Room: American Social (AMSO) |
Wednesday, May 11
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8:00 - 9:00 AM | Networking BreakfastType: Networking | Track: | Room: Expo Hall |
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9:00 - 9:50 AM | Marketing Lessons from COVID You Better Not IgnoreGlenn Pasch|CEO and Partner, PCG DigitalType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 121 |
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9:00 - 9:50 AM | Car Wars: Return of the Happy EmployeeRachel Hetland|Service Manager, Smart Motors ToyotaType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: 125 |
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9:00 - 9:50 AM | Loyalty in the Modern AgeJulia Giacoboni|Director of Special Projects, FullThrottleType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 122 |
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9:00 - 9:50 AM | Evaluating the One-Touch Sales ProcessScott Penn|VP, Business Development, APCO HoldingsType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 124 |
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10:00 - 10:50 AM | Road to the Sale: Lead Management ManagementErin Zaborac|Director of Sales Enablement, SincroType: 50-Minute Breakout | Track: Sales & Variable Ops | Room: 123 |
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10:00 - 10:50 AM | Master Ad Tracking in 2022 with Google Tag ManagerJasmine Goodsaid|Performance Manager, Dealer Online Marketing GroupType: 50-Minute Breakout | Track: Marketing & Advertising | Room: 121 |
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11:00 - 11:50 AM | Avoiding the Pitfalls of Multi-Channel AcquisitionRandy Kobat|Vice President, vAuto & Kelley Blue Book Instant Cash Offer, Cox AutomotiveType: 50-Minute Breakout | Track: Dealer Ops & Leadership | Room: 125 |