10/12/2022 9:00 – 9:50 AM
CEO, Dealer World and Agency 345
Co-Founder, Dealer Funnel
Troy Spring is the Owner of Dealer World, Agency 345 and Co-Founder of Dealer Funnel. His roots in advertising started while he managed four automotive dealerships and the large advertising budgets for the stores. The dealerships all grew under his watch. He credits much of that growth to the advertising decisions he made to drive more business to each location. He has spent the last decade perfecting what he calls the four pillars of advertising: reach, frequency, creative, and cost. He is a strong advocate of this formula. He spends much of his time sharing these concepts as a national speaker and occasional guest on podcasts.