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Data & AnalyticsDealer/GM NewsFixed Operations NewsInventory ManagementPre-Owned Sales & Marketing StrategiesSales ManagementTrending Industry News
The Importance of Acting on Data in the Wake of Irma and Harvey
The recent devastation caused by Hurricane Harvey and Hurricane Irma is horrifying in terms of lives lost, lives affected, and the billions of dollars in property damage. If there is any silver lining to be found, it is only that things could have be
Sep 22, 2017
Getting an Edge in F&I: Consumer Credit Reports
In today’s automotive retailing market, consumers are armed with information as never before. It’s never been so valuable to consumers or so easily obtained. 88 percent of car buyers conduct research online before coming into the dealership, l
Sep 19, 2017
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Dealer/GM NewsFinance & Insurance NewsSales & MarketingSales ManagementSales StrategiesServiceTrending Industry News
PrePaid Maintenance in the Age of Ride-Sharing
Younger generations prefer fixed monthly costs for expenses that include things such as vehicle maintenance. They can then budget and have less concerns about encountering a repair bill they can’t afford. But how do ride-sharing services fit into t
Sep 19, 2017
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Dealer/GM NewsPre-Owned Sales & Marketing StrategiesPre-Owned Sales StrategySales StrategiesTrending Industry News
Used Car Market Insights: Compact SUVs in Strong Demand
Welcome to this week’s edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report. This week’s Black Book Market In
Sep 19, 2017
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Dealer/GM NewsFixed Operations NewsMarketing StrategiesPre-Owned Sales & Marketing StrategiesServiceTrending Industry NewsVideo
Witt’s Wise Words: Recalls Bring Opportunity
In this week’s episode of Witt’s Wise Words, Bill Wittenmyer discusses recalls and the opportunities that exist in your dealership to capitalize on them while helping your customers.
Sep 18, 2017
Hard Facts: Another Reason to Record
Still trying to figure out which way to film your Facebook videos? Then maybe it’s time to move your efforts over to another social platform… LinkedIn. As a newly added capability, video on LinkedIn allows you to not only use this visual
Sep 16, 2017
Tappable Sitelinks Are Here! How Will This Affect Your Advertisements?
Sitelinks are a Google AdWords staple. They take users to specific pages within your site, allowing searchers to find exactly what they’re looking for. I’ve always been a big fan of them for a number of reasons; dealerships who use sitelinks
Sep 15, 2017
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Dealer/GM NewsFixed Operations NewsPre-Owned Sales & Marketing StrategiesServiceTrending Industry News
The UK’s Surprising Recall Compliance Solution
One of the largest hurdles to overcoming the vehicle recall crisis facing automakers, dealers and even consumers, is low recall completion rates. There are a multitude of reasons including a lack of parts, overwhelmed shops and, yes, even consumers w
Sep 15, 2017
Freebie Fridays: New to the Business
New to the car business? In this Freebie Friday ELEAD1ONE Partner Bill Wittenmyer shares advice for increasing your sales and thriving in your first year in the industry.
Sep 15, 2017