Why It’s Worth the Investment
Making the case for attending a conference is easier when the value is this clear. Digital Dealer isn’t just another industry event—it’s where real ROI begins. From hands-on learning to strategic connections and access to the latest tech, every element of the experience is designed to help you bring measurable results back to your dealership.
Efficiency for Your Team
Divide and conquer content, then regroup to share insights—multiplying the value of each registration.
Immediate ROI Opportunities
Take home proven ideas and tools that can impact your dealership’s performance the moment you return.
Expo Hall Innovation
Explore 100+ vendors offering solutions across digital retail, service optimization, inventory management, and customer experience.
Network with Top Performers
Connect with like-minded professionals and gain insights from peers facing the same challenges.
Actionable Sessions
Learn from dealers, vendors, and thought leaders sharing strategies that are working right now.
2025 Pass Price Schedule
| Pass Type | Smart Saver Rate April 21 – May 30 | Early Bird Rate May 31 – July 31 |
Advanced Rate August 1 – October 12 |
Onsite Rate October 13 – October 15 |
|
Dealership/OEM Full Conference & Expo Pass Includes:
|
$800 | $975 | $1,075 | $1,275 |
|
Dealership/OEM Expo Only Pass Includes:
|
$100 | $125 | $150 | $175 |
|
Non-Exhibitor Conference & Expo Pass Includes:
|
$3,500 | $3,500 | $3,500 | $3,500 |
REGISTRATION PRICING
Dealership/OEM Full Conference & Expo Pass
Smart Saver Rate: $800 | April 21 - May 30
Dealership/OEM Full Conference & Expo Pass Includes:
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Expo Hall Access
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Full Education (Breakouts, Keynotes, & Expo Sessions)
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Networking Breakfasts, Lunches, and Receptions
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Event App (Networking Tools, Schedule Builder)
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Early Bird Rate: $975 | May 31 - July 31
Dealership/OEM Full Conference & Expo Pass Includes:
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-
Expo Hall Access
-
Full Education (Breakouts, Keynotes, & Expo Sessions)
-
Networking Breakfasts, Lunches, and Receptions
-
Event App (Networking Tools, Schedule Builder)
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Advanced Rate: $1,075 | August 1 - October 12
Dealership/OEM Full Conference & Expo Pass Includes:
-
-
Expo Hall Access
-
Full Education (Breakouts, Keynotes, & Expo Sessions)
-
Networking Breakfasts, Lunches, and Receptions
-
Event App (Networking Tools, Schedule Builder)
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Onsite Rate: $1,275 | October 13 - October 15
Dealership/OEM Full Conference & Expo Pass Includes:
-
-
Expo Hall Access
-
Full Education (Breakouts, Keynotes, & Expo Sessions)
-
Networking Breakfasts, Lunches, and Receptions
-
Event App (Networking Tools, Schedule Builder)
-
Dealership/OEM Expo Only Pass
Smart Saver Rate: $100 | April 21 - May 30
Dealership/OEM Expo Only Pass Includes:
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-
Expo Hall Access
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Expo Hall Sessions
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Event App (Networking Tools, Schedule Builder)
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Does Not Include Lunch. Must purchase separate lunch ticket.
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Early bird Rate: $125 | May 31 - July 31
Dealership/OEM Expo Only Pass Includes:
-
-
Expo Hall Access
-
Expo Hall Sessions
-
Event App (Networking Tools, Schedule Builder)
-
Does Not Include Lunch. Must purchase separate lunch ticket.
-
Advanced Rate: $150 | August 1 - October 12
Dealership/OEM Expo Only Pass Includes:
-
-
Expo Hall Access
-
Expo Hall Sessions
-
Event App (Networking Tools, Schedule Builder)
-
Does Not Include Lunch. Must purchase separate lunch ticket.
-
ON-SITE Rate: $175 | October 13 - October 15
Dealership/OEM Expo Only Pass Includes:
-
-
Expo Hall Access
-
Expo Hall Sessions
-
Event App (Networking Tools, Schedule Builder)
-
Does Not Include Lunch. Must purchase separate lunch ticket.
-
Non-Exhibitor Pass
Solution Provider Rate: $3,500
Non-Exhibitor Expo Pass Includes:
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Expo Hall Access
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Full Education (Breakouts, Keynotes, and Expo)
-
Networking Breakfasts, Lunches, and Receptions
-
Event App (Schedule Builder)
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